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July 29, 2013 4:56 pm

Florrie Arnold: Bringing Panache to Pop

By Natalie Piontek, Photo Credit:

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A statuesque blonde with an appetite for high-waisted Marc Jacobs shorts, Loewe blouses and anything Miu Miu, singer/songwriter Florrie Arnold is enlivening the music scene with her ’60s classiness and upbeat, pop-techno EPs.

Beginning her career as a session drummer in London, Arnold played hundreds of shows throughout the city, learning and creating a signature sound that she describes as “a big mixture: Kind of a sixties, organic feel merged with modern pop beats and electronics.”

As the in-house drummer for Xenomania (a successful British production team), she appeared on tracks for Girls Aloud’s “The Promise,” Alesha Dixon’s “The Boy Does Nothing” and numerous hits by the Pet Shop Boys — a formidable feat for the then 18-year-old Arnold. These days, Arnold writes and performs all of her own songs, an indisputable talent which destines for a lengthy solo career.

Prancing around the stage at the Berlin 2011 Music Festival in five-inch peep-toes and leather hot-shorts, Arnold does not just attract the audience’s attention she demands it. Grinning mischievously at her fellow band mates, Arnold prepares for the final (and eighth) track of the day “Call 911,” from her Experiments EP. Though she sang, drummed, and played guitar on the previous songs, her vibrant enthusiasm made it seem as though the show was just beginning.

Another popular song by Arnold is the quirky yet accessible “I Took a Little Something” from her Introduction EP. The music video — artfully shot by fashion director Justin Wu — follows Arnold through Paris as she wears a variety of Dolce & Gabbana ensembles.

A newcomer to fashion, Arnold once told that fashion was still a “learning curve.” A crash course in the subject found Arnold as the face (and muse) of Nina Ricci’s L’Elixir (2010) and Fantasy (2012) fragrances.

With timeless looks, impeccable taste and model proportions, it is no surprise that Arnold has been photographed by the famed Terry Richardson for Harper’s Bazaar hobnobbing with Cara Delevingne and Stefano Dolce. A regular fixture at Miu Miu shows (sitting in the first row), Florrie possesses a pure sensibility that makes her look relatable, a trait designers and editors, no doubt, find inspiring.

Arnold released her third EP, Late in 2012. Later this year, the singer will be recording new music with a major record label — though she has yet to reveal which one — to release her first LP. We are eager to see if or how her musical style will change.

Though the path Arnold will take remains unclear, one thing is certain: in 2014, Florrie Arnold will be the musician to watch.

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